Put AI to work
in your business.
Chad GPT brings Fortune 500 strategy discipline to small and mid-size business AI adoption. Start with a free guide, learn at your own pace, and bring in expert help when the stakes are high.
Meet AI at your own pace.
Learn the fundamentals
Grab the free Prompting 101 guide and get practical, plain-English techniques your team can use the same day. No jargon, no hype.
Get the guide →Take a course
Structured, on-demand courses that turn AI curiosity into a working skill, taught with the same approach Chad uses in his Rutgers Business School classroom.
See what's coming →Work with Chad
High-touch advisory for businesses ready to move: AI opportunity audits, implementation sprints, and team enablement, delivered remotely.
Explore advisory →Built for busy operators.
1. No travel, no theater
Everything is delivered async or over videoconference. You get outcomes, not on-site consulting rituals.
2. Fixed scope, fixed price
Advisory engagements are productized with defined deliverables, so you know exactly what you're getting and what it costs.
3. You keep the roadmap
Every engagement ends with artifacts your team owns: playbooks, prompts, workflows, and a plan that outlives the engagement.
Strategy chops. Teaching craft.
Applied to AI.
Most AI consultants are either technologists who can't talk business or marketers who can't go deep. Chad Lesher spent nearly two decades inside Meta, Kimberly-Clark, Unilever, and Schering-Plough doing corporate strategy, finance, and go-to-market work, including designing a global incentive program at Meta that returned over 3X ROI.
Today he teaches marketing strategy at Rutgers Business School and helps growing businesses adopt AI the same way big companies adopt any capability: find the highest-value use cases first, prove them fast, and train the team to run without a consultant.
Start with the free guide.
Prompting 101 gives you the framework, the phrases, and the habits that make AI output dramatically better. It's the first thing Chad teaches every client.